Knowing how to apply blush is a necessary step in your makeup routine.

With a flick of the wrist the blush brush transforms your cheeks into healthy orbs of colour. 

Unfortunately, way too much color sometimes.

After spending precious time creating your look for the day you now have

‘Clown Cheeks’.

How could something that looks so simple and easy to do cause so much grief? 

It's enough to turn any good women off ever applying blush again. 

Now that would be a shame because, properly applied, blush gives a healthy glow to the face. Let’s look at what we need to know to help us apply blush easily. 


How do you find the perfect blush colour for you?

One way is to be guided by the colour of your cheeks after exercise or from being out in the cold. I read, with some amusement, that if you don’t exercise (and it's summer) you can find out by simply ‘spanking’ your cheeks (best done in private).

However, If spanking doesn’t appeal to you, use the tried and true method of pinching your cheeks; that should bring the colour up!

If neither of these methods work for you then make a fist for about ten seconds; the colour on your fingers is the colour you want to match.

Other ways to find your perfect blush colour

Fair Skin - rose, olive, peach and coral shades

Dark Skin - apricot, berry pinks, burgundy, wine shades, even red

Tired-looking Skin - warm up with a dusky pink blush

It can also depend on the undertone colour of your skin. 

If you have a cool skin undertone you will want to apply blush colors that are cool such as pink, plum or mauve.

If you have a warm skin undertone you will be more comfortable with colors that have yellow or orange tones.

Those with a neutral skin undertone can wear any colour, though rose and mauves are recommended.

Another guide is for cheek and lip colours to correspond. They don't have to be an exact match, but they must be of the same colour family.

TIP: Natural matte colours are best. If you must have sparkle, best to keep to night time wear. 


Cream Blush

Contains moisturising oils so best for mature and dry skin. Cream blushes melt into your skin giving a more natural, slightly dewy finish.

Powder Blush

The easiest to handle; best for oily and combo skin.

Liquid and Gel Blush

Great for oily (well moisturised) skin; tends to dry very fast so blend quickly. Watch out for the stains.

TIP: Layering cream then powder ‘sets’ your blush so it will stay on longer and look more luminous. 


Many advise to apply blush as the second last makeup step (last step being to apply translucent powder). Try applying blush before your foundation as this can give a more natural look, which is great for daytime wear.

Many makeup artists advise that the easiest way is to look in the mirror — SMILE – then apply blush to the fleshy parts (the apples) of your cheeks with a gentle flick of the blush brush out along the cheekbones (45 deg angle). The look you want is a healthy flush.

TIP: Applying blush to the apples of my cheeks does NOT work for me. The result is way too much colour and an embarrassing resemblance to a clown's face.

What DOES work for me: The Magic Line, an imaginary, vertical, dashed line running from the outside corner of your eye and straight down the side of your face. NO blush should go past this 'Magic Line'.

Check out this technique on the Secrets of Sculpting Makeup page 

Try it and see which placement works best for you: apple of the cheeks or the Magic Line

Do you prefer to apply your blush with a brush or with your fingers? What is best? Go here to find out.

Oh no! too much colour

There would not be many of us that have not been a bit heavy handed with our blush.

Here’s how to fix it:

Powder blush: a sweep of translucent powder will calm it down.

Cream blush: blot with a makeup sponge or tissue to remove excess color.

Gel and liquid blush: these stain the cheeks so the only way to lighten them is to wash off your foundation, moisturise then reapply the blush … lightly.

Blush has a tendency to darken with body heat; make sure you apply it sparingly.

TIP: Throw out any unused blush after six months to avoid bacterial infections. 

Apply Blush > Secrets of Sculpting Makeup > Apply Blush With a Brush or Fingers?